18 August 2009

Working as the Agency on Record for Levi's® India, Interakt is proud to announce the launch of the Levi's® website at www.levi.co.in.

The website, replete with strong imagery and interactivity, resonates with Levi's® brand attitude and engages the audience with its 'hip' image. The website, that will continue to evolve over multiple phases, is all set to be the digital and informational hub for all things Levi's®.

Besides stylish visuals, the website will interact with audiences through engaging content, part of which will be generated by die-hard Levi's® brand enthusiasts, finding its way in through the incorporation of social media elements and create-and-share platforms that will give the site its unique duality of dynamism and personality.

With this long-term strategy on audience engagement coupled with the completed integration of the Levi's® Loop website, Levi's® customer loyalty program, the website is all set to be the only digital stop required for interaction between Levi's® and its customers.

Visit www.levi.co.in for a totally Levi's® experience!